5 Jun 2019

Embracing digital technology couldn’t be easier for Leicestershire SMEs

The Digital Growth Programme is a £5.2m programme which has enabled more than a thousand Leicester and Leicestershire businesses to embrace digital technology. 

SMEs have been able to access to fully-funded workshops, financial support and free one-to-one advice to help them introduce new digital technology to their organisations.

The programme has been hailed a success delivering 240 action-planning workshops and 48 awareness-raising seminars about a host of digital subjects, including cloud computing and cyber resilience, ecommerce, email marketing, CRM, Search Engine Optimisation, social media and website planning and development. The programme is set to continue throughout 2019 and beyond, with additional workshops and funding being allocated. 

Here are some of its achievements to date:

Financial SupportLeicestershire successes to date June 2019 v2


food attraction

Jake Karia, Director of Food Attraction said:
“The support we received from Tom, our Digital Growth Programme adviser, has been great, as he really got us to think about what we wanted the website for, how we wanted it to look and function and how we could get the most value from it. When you couple this with the investment we made in the new packaging machine, it puts us in a really strong position to take our growth to the next level and make our products available through many more retail outlets, for our customers to enjoy.

"We’ve built our business by having a good presence on social media, but our new website has helped take us to the next level. It has given us the credibility we needed to be able to talk directly with national retailers and supermarket chains, rather than being a direct-to-consumer brand. The increase in business has enabled us to create new jobs in Leicester." See full Case Study >>


Anne Ford

Anne Ford, Director of PGM Reball said:
“We operate in a traditional manufacturing sector, where a lot of business is done by word of mouth and through existing relationships. While this holds true, word of mouth for us is now Twitter and LinkedIn and the tools we use to reach people are the internet, Google and SEO.

"The Digital Growth Programme workshops have been remarkable and have really transformed the way we do business. We’ve had lots of benefits from the things we have learned and put into practice and are still reaping the rewards." See full Case Study >>

Amazing workshop, provided tons of information about creating content - it's a must for any busy small business owner!

Rashpal Rai, Wellbeing Works, Derby

Best workshop I've been to, so relevant and current

Laura Bruce, Steel City Marketing, Sheffield

Really impressive workshop, with great in depth practical advice and examples. The explanation of hidden feature on social media was very useful and I will be going away from the session looking at building and executing a full social media strategy for my business. Thank you again for providing me access to workshop and the information if delivered.

Wossicon Brown, Sheffield

In addition to helping develop my digital presence, these workshops are helping me reshape and refocus my business

David Primrose, Synergy Food Ingredients, Melton Mowbray

I really appreciate the Digital Growth Programme and have benefitted from previous workshops and seminars. Now that my knowledge in this area is growing I am looking forward to attending more seminars so that I can build on my knowledge and skills

Dorinda Miller, Into Deeper Waters, Nottinghamshire

Before, Google Analytics was a bit of a minefield, but I now feel more confident to use it in the way that works best. Looking forward to future courses!

Emma Daley, SortRefer, Derby

The workshops exceeded my expectations! A huge amount of useful information delivered in a straight-forward, practical and professional way. I am leaving the day with lots of ideas for implementation and looking forward to attending the next workshop

Kate Brudenell, Hawthorn, Melton Mowbray

Really informative workshop, lots to take away and apply to our own site. This is a brilliant service on offer and I’m extremely grateful to be able to attend these workshops

Emma Bradley, Bradley Brown Internet, Nottingham

The GDPR seminar was fantastic and I have already to action certain points within marketing strategy.

Barry Aldridge, TidyCo Ltd, Derby

A massive thank you to Liam and the programme - an insightful and very engaging workshop. I particulary found the hashtag elements useful.

Efficiency North, Sheffield

The GDPR seminar was fantastic and I have already to action certain points within marketing strategy.

Barry Aldridge - Marketing Manager, Tidyco Ltd, Derby

Using my new blogging skills thanks to the fab blogging workshop I attended with Paul Ince.

Sally Davies, Jumpstart I.T Training Services Ltd, Arnold

Thank you Digital Growth programme, you made me believe in myself and gave me skills and knowledge to change our website. I strongly recommend these workshop to SMEs.

Svetlana Parmar, The Winchester Snooker Club, Leicestershire

The Digital Growth Programme is an excellent asset to the East Midlands – it has really helped my company push on in ways that otherwise may not have been possible

Carl Musson, S&J European, Leicestershire

The application is straight forward, access to the team for help is superb and the potential benefits to your company are huge

Carole Hunter, London Edge, Leicester

We used a digital grant to introduce new technology in our warehouse, allowing the guys allow to take on extra business. A lot of our customers are needing faster processing, and this will help us fulfil those orders. It allows us to be quicker and more accurate

James Munton, CS Ellis Ltd, Leicestershire